Quote:
Originally Posted by Steven Lyle Jordan
Seems like all I hear, constantly, about social media is: "Are you on this one yet? This one will make all the difference."
This has gotten me into blogging, into Facebook, into Goodreads, into commenting on half-a-dozen other sites, and you know what? The only thing it all gets me is a ticket on the Frustration Train.
Why? Because for all the learned things I comment on, for all the cooperation and participation I give, no one is sharing anything. I am not accumulating followers on Facebook who are telling all their friends about me. I'm not seeing commenters who agree with my comments showing up and buying, or telling anyone else that I'm someone to check out. No one is using social media to talk about my books, much less me.
As far as I can tell, the only things that are being shared and liked on social media are lolcats and bogus Inspiration posters, bad jokes, celebrity check-ins and the products of already-famous people. Well-reviewed SF by an unknown author? Not at all.
Social media isn't the answer... if it was, there'd be a million rich indie authors out there right now.
|
You may not think that Social Media is the answer for you, but SMM is a big part of any author's/website's marketing strategy. Don't believe me? Then google yourself. You will see that not only does your books on Smashwords and Amazon come up in the search results, but also your face book page, Goodreads, B&N and even your posts on MR.
SMM is not a five minute job, it's a long hard slog, but the rewards are definitely there. When others research you, they will find a wealth of information about you and your books and this will surely lead to more sales in the long run. Stick with it.