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While the original thought was to have the machines in stores that could print them while people waited (as if the lines were not long enough already), the reality turned out to be that they were used by small publishers to print books when an order came in. This allowed them to cut inventory and also offer books that have a low total demand. If the minimum print run is 5,000, how willing will some publishers be to offering a book that may sell 500 copies a year?
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