Quote:
Originally Posted by ProfCrash
I have a sneaking suspision that Amazon will match all offers by other bookstores. We know that they have an alogrithm that searches the web for prices and lowers books from Independent Authors to match the lowest price that was available. Do you really think Amazon is going to let Kobo sell a book for less than Amazon?
I don't think so.
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Kobo don't always have to drop a book price though. They can offer promo codes, vouchers, loyalty programs. Any of which could allow a customer to get cheaper books than amazon. Of course Amazon could decide to institute a similar program.
I hope what it will encourage is for stores to compete on services beyond just the ebook catalogue and price. Not sure what form that might take, but better reviews, editorial content, social aspects (amazon is ahead in that sense atm) and who knows what other new services might spring up to aid competition with other retailers.