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Old 04-24-2012, 12:50 PM   #515
Elfwreck
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Join Date: Nov 2008
Location: SF Bay Area, California, USA
Device: Pocketbook Touch HD3 (Past: Kobo Mini, PEZ, PRS-505, Clié)
Quote:
Originally Posted by ApK View Post
Do you have any evidence that DRM stopped a single casual share? I, too, presume it must have somewhere but I see no evidence of it.
I do see direct evidence that it has failed to stop it in many cases.
I have plenty of anecdotal evidence that DRM stops some casual sharing, and from enough different types of consumers that I have no problem believing that yes, many people would like to share ebooks but are dissuaded by the minor technical bump it would take. If they *really* wanted to share, they'd manage it; they don't think it's particularly important. (They're much more annoyed that they can't read their Kindle books on their new Nook.)

What I don't have (and what the publishers refuse to gather data for) is how many future purchases are prevented by the loss of that casual sharing. Few people discover their favorite authors by buying one of that author's books new.

There is evidence that DRM leads to less sharing. There is no evidence that DRM leads to *more sales.*

I am endlessly baffled at the number of authors who apparently don't want their books read.
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