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Originally Posted by wizwor
I see what you're saying. I wonder if this includes revenue from free apps and books. Doesn't Amazon pay the seller even if the sale is compted? Still surprising to see buyers of the inexpensive device spending so much.
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Apparently they looked at a group of identical apps which cost the same on each platform, and then looked at the in-app purchases from those apps. So it looks like they didn't include free apps or books. It would be interesting to know exactly which apps they chose.
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Originally Posted by fjtorres
No, it's not surprising to see iPxx and FIRE owners spending more than other gadget buyers because their devices are designed and marketed as content consumption devices, not as computers or hobbyist platforms.
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And Android tablets are marketed differently?
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People who are interested in using tablets for something else are better served with other products and they properly go elsewhere.
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Nice spin, but wrong. People who are interested in using tablets for work use iPads.
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What the report is saying is that Amazon designed and marketed FIRE to appeal to exactly the people they wanted to reach.
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Or Android users don't have any money.