Quote:
Originally Posted by Rob Lister
I can usually identify a book I've read by its cover, but rarely by its title. This creates problems for me because the cover is generally tied to the publisher, not the author; when rights are purchased by another catalog, the cover changes.
Covers are also important to the branding of an author, especially for series works; all the covers in the series have the same themes. And who cannot instantly identify a harlequin romance by the cover? Is the amount of exposed cleavage on the cover directly proportional to the erotica contained therein? Or is she just a tease.
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The imprint has more to do with the content than the actual cover. That and the cultural tolerance, which these days is much more tolerant of nakedness and ... let's call it brash poses rather than artful ones...