Quote:
Originally Posted by Elfwreck
I do understand that it's a *massive* business shift, for companies with a great deal of inertia. However, it's not like this exploded out of the blue... ebooks have been around for decades, and commercially available for over 10 years. The BPHs have certainly had time to notice, "hey, there's this new marketing option suitable for our content that we're not really set up to deal with; how should we fix that?"
Instead, they've decided to go with, "this new marketing option could damage our meat-and-potatoes, the hardcover book sales. Let's keep it as limited as possible."
Which, ah, worked somewhat for several years... but it turns out there are plenty of people *not* making millions on hardcovers, who are willing to explore the new marketplace.
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So very true. Again, this sort of thinking is highlighted very well in regards to the entertainment industry.
First comment made after losing their High Court of Australia appeal by AFACT/MPAA is to demand that federal copyright legislation change to suit THEIR anachronistic business model, rather than using the whole defeat as a chance to make changes internally.
Nope not going to happen...