Quote:
Originally Posted by QuantumIguana
If the study is only measuring sales in stores, then it is fatally flawed. It would then leave out those who buy their Kindles via the internet. Take a look at the caption of the graph: "Kindles for Sale as % of Total Items for Sale in That City". What sort of gibberish statistic is that? If there are more things to purchase in a city, the percentage of sales for Kindles would decrease without one less Kindle being sold. Ask instead what percentage of percentage of people have e-readers.
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It's not even "measuring sales in stores". It's "measuring items advertized as for sale in stores". And when do you advertize things? When they're NOT selling well...
As a study, it's worse than useless. And the really sad part is that they presumably published the study in an attempt to make their business (which is all about exploiting their price database) look GOOD.