Thread: DOJ suing Apple over ebooks.
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Old 04-12-2012, 09:09 AM   #173
Kali Yuga
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Quote:
Originally Posted by BuddyBoy View Post
JWhat the DOJ is doing is not killing real competition in order to save the appearance of competition....
The DoJ does not intend to hinder competition.

However, it's screamingly obvious to everyone in the industry that if Amazon is allowed to freely set prices, then they will undercut everyone and re-establish a monopoly on ebooks.

Kobo and B&N don't have the financial resources to withstand an extended price war with Amazon. Google and Apple have the cash, but not the interest.

Amazon holding a monopoly is not necessarily a bad thing, especially since market dominance like that can change rapidly in the digital age. But if the upshot of this lawsuit is that Amazon goes from holding 60% of the ebook market to 80%, then the DoJ will have killed "real competition in order to save the appearance of competition."
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