Quote:
Originally Posted by BuddyBoy
I'm sympathetic as the next person when it comes to the price of ebooks, but lots of people seem to forget that the fixed costs have to be spread across all formats. Even more so today where ebooks have risen in prominence and have significantly cannibalized the hardcover market. A lot of hard core, buy-it-when-hits-the-shelves readers naturally embraced the kindle as a cost saving tool. With fewer hardcovers being sold, the fixed costs, including advances, marketing, publicity, and overhead, have to be met equally through ebook sales.
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Only if they stubbornly stick to old sales models. Digital changes the nature of the game and if they can't adapt, they'll perish.
Traditional publishers and physical bookstores just don't get it. Soon enough, they'll be gone.