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Friends recommendations, especially when it's people who have a similar taste to mine or who know me (and my absolute no-nos) well enough to rec stuff they think I might like. If it sounds interesting enough, I'll give it a go.
GoodReads recommendations have also started to offer up some interesting options now that I have added and rated ~200 books in there.
Amazon forums, especially genre forums for those genres I am interested in, is a good way to find out about books in general - not necessarily recommendations, but a way to learn about authors/titles that other people are reading and then check out the books and blurbs to see if it might be anything for me.
Amazon's "other people who bought X also bought Y" and "based on your browsing history" work the same way, i.e. letting me know what else is out there to take a closer look at.
The various "what are you reading now?" threads in various forums I frequent - also more for awareness of books out there than specific recs, but it works well enough.
Browsing in physical bookshops stopped being of use to me years ago, unfortunately, but all the above methods have replaced browsing in bookshops well enough.
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