Quote:
Originally Posted by MovieBird
You're ignoring that Amazon
1) Uses DRM to lock people into their ecosystem
2) Is cut-throat about keeping prices to the consumer low
OF COURSE they're going to win big with those two caveats. I don't purchase ebooks from Amazon, but I admire the way they have created an outstanding experience, and coupled it with (relatively) reasonable prices.
But the day they get too greedy and raise prices too far, a whippersnapper company will demolish them. The barriers to entry are lower than they've ever been for service companies. It takes less time, and capital, to create a storefront on the internet than at any time in the past.
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I think the real fear is that they will squeeze suppliers (writers), not customers (readers). At the moment they pay near enough 70%, if they were the only venue left I doubt it would stay at that level for long.