|
If a title doesn't say/hint/indicate something about what the books about, it is simply an advertising gimmick - to suggest exciting things happen, for example - to get a sale, isn't it ?
Or there is the other possibility of using the title to suggest the book is a worthy, well-written, or erudite work, etc....
I confess I am fairly often "grabbed " by a title, and not necessarily because it tells me what it's about - but whether that's because I read something into said title, I'm not sure.
|