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Old 03-31-2012, 12:15 PM   #17
Kumabjorn
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Quote:
Originally Posted by fjtorres View Post
Depends on the market segment. In some segments, ebook growth is mostly cannibalization. In others, it is mostly new readers going straight to ebooks (YA, for example). And in yet others, ebooks have close to zero presence.

All in all, though, most of the BPHs are reporting declining print revenues and booming ebook revenue *overall*. Individual subsidiaries and national markets will vary.
I would agree that younger readers with their iPads (or other tablets) takes to e-books like gnats to swamps, in a few years time YA titles might even go straight to digital distribution. It will be interesting to see how publishers will react to that when they can compare new profit figures to traditional publishing figures. In today's world it is still a mish mash.
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