Quote:
Originally Posted by fjtorres
Money is money and the only ebookstore that (apparently) felt that having total control of the transaction was more important that being able to offer the books to their users was... Apple.
Everybody else was willing to play ball (and take the affiliate cut, whatever it may be--though it's likely less than 30%).
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HP is so well known that they don't really need to be on Amazon, B&N and so forth for people to find and buy them, which could suggest they managed to negotiate a low %.
However, they were probably equally aware that people would resist the non-amazon way of downloading the books and in that sense it was important to fit in with the amazon way of delivering the books and be associated with amazon.
One other possible reason though, may be that they want people on the pottermore site for the ebooks in the hopes they'll return and make use of the sites other features as and when they're released? Had they just sold direct via amazon without the pottermore redirect, that may not have occurred.
That said, it may have simply being (and most likely) money and control, but to be quite honest, if I were in their position I think I'd have wanted the same control and set the site up in a similar way. Although I'd have not bothered with the watermark
