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Originally Posted by Elfwreck
People have been attempting to subsidize books with advertising for decades, with pretty much no success.
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True; but now that we have a new format and delivery mechanism, things could be very different than past attempts.
Quote:
Originally Posted by Elfwreck
None of the suggested methods for "how to add advertising to [e]books" has overcome the essential hurdle of, "how do you make this profitable for advertisers?" (The conversation tends to center around "How do you keep it from being too annoying for readers," instead of noting that the business problem with annoyed readers is that they don't buy more of the product that annoyed them... "readers don't like" means "not profitable for advertisers.")
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In the past, advertising embedded in the book was tried, and didn't do so well. Today, advertisers embed ads on the websites you visit to get your books. This is minimally annoying to readers, no more so than TV commercials (at least, the ones that remain inside of commercial breaks, and don't cavort across the bottom of the screen while the show it on). And it frees ebooks from having to carry ads (which become obsolete quickly anyway, removing the value of the ad space).
If I could secure a sponsor/advertiser for my website, paying me per visit, I would gladly release my books for free. That would seem like a win-win to me, once the payments per visit were worked out between publisher (me) and advertiser.