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I think a tablet appeals more to the casual reader who reads less than a book a month (which is most people who read... we've seen studies about that here). An e-ink reader appeals more to people who read A LOT. Perhaps the majority of people who would find an e-ink reader appealing already have one? There are only two ways to make them more appealing to people who haven't bought one yet: drop the price (would more people get one when they reach $50?) or add features (color being the main one... but with tablets getting better and better, I think color in an e-ink reader is becoming less important?).
And then there are those of us who DO have an e-ink reader. These cheaply-made gizmos are not going to last forever. How terrible would it be for your ereader to break and you'd have a hard time finding a replacement? So I hope that somebody continues to make them. I think that somebody will, and I think that somebody will be Amazon.
eP
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