From the perspective of the retailers and publishers, successful=correct. They will only change if they stand to make more money otherwise.
I agree with stonetools that it won't make much difference for the average consumer, because most of the ereaders available now are a) comparable in price, and b) have around the same capabilities. You'd see people screaming and shouting if say, the Kindle were significantly more expensive than other ereaders, or if the user experience was much better on the other ones.
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