1. Vista is a bad name. Seriously, Microsoft seems to be missing the mark a lot lately and I think it's a sign they are in trouble. Even though they have some serious cash reserves and still a 95% or so market share, they're constantly taking hits or making missteps on a number of fronts.
There is also a serious brain drain in Redmond with a number of top thinkers and developers going to the competition. If you're a young, motivated software programmer or CS major coming out of college who wants to make some innovative and quality software, are you going to look to Redmond or somewhere else as the best outlet for your talents?
2. I am not "upgrading" to Vista, either through a new PC purchase or as a boxed upgrade. After years of dealing with Windows, I just switched back last week. My first computer was an Apple ][e. I'm typing this on a new PowerBook G4 running Tiger. I can't believe I've been missing such a pleasant computing expereince for so long. I'm never going back

. Too bad I have to use PCs at work.
3. I must not be the only one who's had enough of Windows. Apple just
jumped to #4 in computer sales, and their growth rate is the fastest of any US company.
Hasta la Vista baby

.
Brian