Quote:
Originally Posted by Andrew H.
I was kind of confused by "downmarket genre fiction," too. At first I thought that she was distinguishing between "big publisher genre fiction" - selling at, say $7; and "downmarket" genre fiction - self published and sold for like $3.
But as I read on it looks like that wasn't what she was talking about. In which case I'm not really sure what "downmarket" means. A book by James Patterson or Stephen King doesn't sell for less than a book by Jonathan Franzen or John Fowles.
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In the context used, it's referring to (literary) quality rather than price - being ''downmarket'' implies low quality for the masses.