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Old 02-13-2012, 11:08 AM   #4
AnemicOak
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Quote:
Originally Posted by DuckieTigger View Post
The ebook-store is always making money unless they sell it for free. The loss gets pushed over to the publisher / author.

Someone with better insights please correct me if I am way off.
In general for non-agency books the retailer pays a percentage of the books list price (say 50%, but it varies) if the retailer discounts below that percentage then they're making nothing and/or taking a loss depending on where they've priced things.

There are instances where a retailer will cut special deals with a publisher where they have a sale (like a theme sale or xx books for $$$ or less type sale) and those specific books are sold to the retailer at a much lower price and therefore the publisher and author make less.
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