Publishers have seen the music, tv, and video industry deal with this transition. Publishers have been watching this transition for the last five years. Publishers have had more then enough time to try and come up with a new path but have failed miserably. Outside of the Romance genre, I am having trouble with coming up with Publishers or genre specific branches of Publishers that have done anything innovative regarding e-books.
Romance Publishers have at least made an effort to change with the times. There have been some successes and some failures. Why the rest of the Publishing industry is failing to look there and adjust their behavior baffles me.
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