Thread: Amazon's Prime Game
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Old 02-08-2012, 06:03 PM   #12
tubemonkey
monkey on the fringe
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Quote:
Originally Posted by CRussel View Post
Prime does EXACTLY what it was designed to do. It makes me buy, and buy from a Prime supplier, when I would otherwise have bought from somewhere else. Because I know with Prime when it will arrive.
As a former Prime member, I can attest to that. Buying online was just as easy as going to the store and could be done on an impulse. Quite a bit of the time, the item would be on my doorstep sooner than a planned trip to the store. Now that I no longer have Prime, my spending at Amazon has curtailed drastically.

Prime is definitely a smart marketing move.
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