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It would have been nice if they did a year to year comparison. All we really know is that roughly 50 percent of readers currently are unlikely to buy an ebook reader (I assume they are asking those who don't yet have one... after all, if your ebook reader is only a few months old, you are unlikely to buy a new one in the next year).
All I know is this; ebooks make it easier to get books period. When I need a new book, I can buy it, download it to my computer and install it on my reader and my phone in less than 5 minutes, and I can do it virtually any time I want to, and newer readers, with wi-fi can do it even faster!. And, the books take up the space of my ebook reader.
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