It's interesting Blue Tyson, we're seeing a lot of independents moving away from the 99/free books and going more towards $2.99~$5.99. There was a bit of a mad gold-rush to the bottom of the barrel there for a bit and a lot of casualties in the process (a few winners of course, which will be enshrined

)
I wonder if the Big6 will find themselves conversely having to go from $9.99~$14.99 down to $5.99~$9.99.