I wanted to see what the ads looked like so I opted in on my Amazon account just to see them on my K3. I kept them awhile before opting back out. I am not sure if you are able to do this with a K2 or not. I do know for sure that if you buy a Kindle with ads and later decide you don't like it, you can pay the extra to have the ability to remove them.
As far as the transfer goes, Calibre would be my answer to that. Once your books are liberated from DRM, just use the Kindle Collections plug-in for Calibre to load your old collections onto your new K4.
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