First off ebooks can't store information on (or send info from) a device (through javascript or any other method) if the retailers don't allow that to happen on their devices.
So the whole idea that publishers could somehow circumvent the retailers and gather their information about readers' habits (that the retailers have been denying them all along) is pure poppycock.
Quote:
"Please Mister retailer, would you allow our ebooks to gather and transmit their own data about your customers from your device directly to us? Pretty please?"
"What? Ok, thanks anyway."
"Sorry Mr. Macmillan. He said no f'in' way."
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