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It's a very nice video--but it's about the joy of books as art, as decorations, not about the joy of reading.
There are uses to shelves of books that ereaders can't do, including easy showing them to your friends so you can loan them one of your favorites. (Even where that's allowed for digital files--public domain, Baen library ebooks--there's no easy display for that.) And yes, there is "something about a book;" they're reassuringly solid. But they're no longer the easiest way to read stories, and movies about how great books look on shelves aren't going to change that.
The movie, after all, doesn't show anyone reading those books. It barely shows any words at all aside from the cover art.
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