In case you haven't heard, Luxembourg will reduce the VAT on ebooks from 15% to 3% on January 1st 2012. This means those UK Kindle book shoppers should see lower prices in January. You may want to wait until then before making your purchases.
http://www.ft.com/intl/cms/s/0/8790c...44feabdc0.html
http://www.thebookseller.com/news/lu...le-prices.html
Of course, this will hurt WHSmith/Kobo as they have to add full 20%.
This may change in 2015 as tax levied will switch to country of customer and not retailer.