Publishers retreat - and get creative.... ?
I think the publishers - who have a lot of influence,power, ( some have) cash, and knowledge, about the whole commercial aspect of " the book" or "story".
And, while getting an ebook out may well be a lot easier than going for physi-books, know-how, experience, contacts, and that knowledge of the literary commercial field will, I think, prove telling.
I think publishers may well morph into a kind of uber-agent, with digits in many comestibles.
I can't see them giving up on the medium, just because it's in a different form.
They have a lot invested in reading, don't forget.
They might require a bit more persuading as to the economics, even - although I doubt it - the practical side of things, but survival is a powerful motive........
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