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Old 12-22-2011, 10:12 AM   #260
HarryT
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Quote:
Originally Posted by MrsJoseph View Post
This may be true...but the point I am making is that they will loose the customers the currently have... and I would bet if the price goes about your sweet spot...you'll reduce spending, too.

I don't care what publishers claim they need to charge to make a profit. I only care about what I am willing to pay. That's the rub. THey have to adjust to their customer's price point, not the other way around.
Where we disagree is in thinking that a significant number of customers believe that eBooks should be cheaper. A typical price for a paperback in the UK is £7.99. I'm delighted to be able to buy the equivalent eBook for £4.99. I respect the amount of work it takes to write a book, and don't think it's realistic to expect a professionally published book to sell for £1.
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