Quote:
Originally Posted by spellbanisher
This is incorrect. The Pharmaceutical industry spends twice as much on advertising as it does on research and development. It is estimated that of the 235 billion dollars in annual US pharmaceutical sales in 2004, 13.4%, or about 32 billion dollars, was spent on research and development. That is the same amount of money the National Institute of Health spends on research. In contrast, the pharmaceutical industry spent 24.4%, or about 58 billion dollars, on advertising.
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True for the advertising costs. And the research and development of a new molecule is nowhere near the preposterous figure of one billion dollars as they want us to believe.