The biggest reason that I couldn't consider a Kindle is that I don't care for the font options available. (That's putting it mildly.) But each of the readers has benefits the others don't have; some of these can be mitigated (with the use of Calibre, for example) and some cannot. One of the things I liked about the Kobo was the feel, which is funny since you hate it. But I liked the rubbery, grippy texture on the back of the reader.
As much as I hemmed and hawed over my decision (Sony T1 vs. Kobo) I knew I would grow to love/cherish/passionately and vehemently advocate for whichever one I chose. Ultimately, I found a great deal on the Sony and went for it.
I am going to enjoy the folder organization options, and the (perceived?) greater screen contrast of the Sony, just as I would have enjoyed the fun user stats, ability to left-justify text in the reader, ability to change the screen refresh rate, and the "backside texture" (sorry for the image) of the Kobo. And if I had gone with a Kindle, I would have enjoyed the ease of purchasing from Amazon right from my reader.
Honestly, we are "suffering" from a wealth of excellent choices! If you can determine the single most important thing that your reader MUST do (or NOT do), I would go with the one that matches up best with that trait, order away, and don't look back!
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