I would fire this guy. The idea that a marginal bookstore would enter the e-reader business which has been abandoned by deep-pocketed companies like Dell and HP speaks volumes about the lack of leadership and vision at the top.
The rest of the artivle is silly. I think these quotes of Jeff Bezos characterize Amazon's relationship with its customers...
Quote:
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Originally Posted by bezos
We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better.
There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.
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and I wish him well on his quest!