The Open Innovation Marketplace: Creating Value in the Challenge Driven Enterprise by Alpheus Bingham and Dwayne Spradlin, is the other non-repeat FT Press freebie, courtesy of said publisher.
Currently free @
Amazon UK, no doubt slated to become free in the
main store (linked for your pricedrop-check convenience) and possibly also show up @ B&N.
Description
The Open Innovation Marketplace introduces groundbreaking strategies for leveraging a world of innovators to develop breakthrough products faster, with lower cost and risk. Drawing on their experience building InnoCentive, the pioneering open innovation platform, the authors show how to dramatically increase the flow of high-value innovations your organization can discover—and deliver.