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Old 11-22-2011, 06:45 PM   #87
HansTWN
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Quote:
Originally Posted by Andrew H. View Post
You are making a fundamental error in your analysis by assuming that Apple's deemphasis of specs means that their specs are worse. Or that the motive for deemphasizing specs is because they are worse.

Neither of these are true, but this is hard for people who don't pay attention to get their head around. By most measures, Apple has *better* specs than competing devices - better screens, better battery life, better chips - in particular, much better GPUs. Apple deemphasizes specs because they tend to believe - and correctly, I think - that consumers *don't care.* Again, Apple believes that it is more effective to show people what they can do with their products...how they can fit them into their lives...than to get involved in a religious argument about whether 512MB of dual channel memory @ 1066 is better than 1GB of single channel memory @667.

Most consumers just don't care about that. And more and more companies are catching on (it has, I think, been true for a while, although Apple was probably the first major tech company to make this point explicitly).

But if you *are* one of the people who are interested in specs, they are available. Go to Anandtech and read spec-laden reviews of the 4S crushing the competition, if that's important to you. (I always read his reviews). But you would need to go elsewhere *anyway*, since whatever specs even the tech-heaviest device manufacturer put out in its advertising material are going to be cherry picked and not useful without a more thorough breakdown anyway.
Why are you ignoring what has been said? We are not talking Apple vs Android specs we are talking iPhone 4S vs iPhone 4. Exactly the same device, except for the specs. (and yes, you can have Siri on the 4, even though Apple doesn't want you to). Yet people upgraded in record numbers --- are you calling all of them mindless sheep taken in by marketing hype? De-emphasizing specs means that you think buyers are fools who can't be allowed to make their decisions based on objective data. Or that you want to hide something.

Apple does talk about specs, retina screen is a good example. After the initial introduction their marketing never mentioned the actual resolution again. And long after others have higher resolution screens they can still say "they don't have retina screens!". It is part of their marketing genius.

And as you are insisting on talking cross platform specs, the 4S has just been blown away by the Galaxy Nexus for everything except GPU. The retina screen (a nice step forward last year, no doubt) has been surpassed. And any phone out there with exchangeable batteries outlasts the iphone many times over. Not that Apple will want to stress battery life given the current iOS 5 battery problems!
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