[kjk]

http://techcrunch.com/2011/11/14/rip-spec/

We’re starting to see backlash against reviews of products that just do spec-by-spec rundown. Because really, who cares how the device sounds on paper? It’s how it feels that matters. Is the Kindle Fire smooth? Is the Nook Tablet fast? Is the iPad a joy to use? Drew Breunig spoke to these things last week in a post entitled “Device Specs have Become Meaningless“.
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I agree. Why base reviews around specs when specs don’t matter?
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But the post-spec era works both ways. If the iPad specs don’t matter when going up against the Motorola Xoom, they also don’t matter when going up against the Kindle Fire. What matters is how the device performs, the ecosystem, and the price. In other words, the way you compete in computing now is to do so by focusing on things that human beings understand. On things that matter.