Thread: PRS-T1 Price Reduction at Sony Store to $129
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Old 11-09-2011, 01:46 PM   #26
Ashjuk
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Posts: 500
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Join Date: May 2011
Location: Surrey, UK
Device: Kobo Aura One, Sony PRS 600/650
Quote:
Originally Posted by Bookworm_Girl View Post
Typical Sony sales strategy. Price high and then have sales or trade-in programs. They did the same thing last year to discount the price in Nov and Dec on the x50 models. In the UK last year they had a VAT rebate program. They have to stay competitive for Christmas sales.
I have not seen anything here yet so I would assume they are not going to do anything in the way of a special offer prior to Christmas.

Not that I'm in the market for a T1 as I am more than happy with my 650, but it would be nice for those who are.

Currently we do not seem to have the same range of readers as you do in the States so there is not the pressure on Sony to stay competitive.
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