Quote:
Originally Posted by Giggleton
It's good in theory, but I wonder why Amazon is only allowing users to "borrow" one book at a time?
It would seem better to simply allow prime members a free book each month with the possibility of more books per month if the members pay a little extra. I suppose that will come soon enough though.
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They already do free books; hundreds a week.
Most other ebook vendors do at least a couple dozen a week, so free eboks is no big deal.
What they are doing here is a two-fer: promote Prime *and* gauge the viability of a netflix-style flat fee lending library. It is no certainty that, even if publishers buy in, an open reading buffet lending model will yield *new* money rather than merely cannibalize outright sales.
It is an experiment.