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Oddly enough, they didn't raise their Blu-Ray prices (yet). And Netflix hasn't raised prices on their streaming-only plan (yet).
I wouldn't make it into some sort of tidal apocalypse just yet. $1.20 is still a heck of a bargain for a DVD rental. The cost of driving to a Redbox is just as big a deal (IRS figures $0.51/mile in 2011!) if you're not shopping there anyway.
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