Quote:
Originally Posted by Elfwreck
This, THIS is the key point: it's not whether the tech problems are insurmountable [...], or whether the readers will accept ads (they will), but whether it's *worth the money* for advertisers to pay a noticeable part of the purchase price.
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Exactly correct. I must place my hope in the possibility that in-book ads aren't worth advertisers' money. Only that, or piracy of epic proportions, or both, can keep ad-free ebooks alive in the long run.