Quote:
Originally Posted by BearMountainBooks
Exclusivity (or proprietary design) tends to work very well for a company in the initial stages of sales. I'm guessing that is something they will go for initially without caring too much later on. They want the headlines and attention more than anything else.
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The initial stage of sales makes most of the money. The exception would be those that sell very well. And in those cases they would want to keep them exclusive.