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Old 10-17-2011, 10:08 AM   #79
Rob Lister
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Posts: 532
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Join Date: Oct 2011
Location: Virginia
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Quote:
Originally Posted by kennyc View Post
Not exactly, there are production, storage, and maintenance costs.
The per-copy costs are trivial and, more to the point, already sunk. But it doesn't matter. Even if the circumstances exist that make it $2 per copy (royalty agreements, for example) that doesn't mean people will buy it for $2 a copy.

I remember years ago reading an interview with the CEO of Osborn Computers. The reporter was asking him about corporate loses. The CEO explained that even though they were selling the Osborn machines at below cost, they intended to make up for it with volume. They filed bankruptcy soon thereafter.
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