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Isn't Amazon doing this partly to break major publishers' stranglehold on pricing? Perhaps 47North is the gateway drug to established authors' self-publishing.
Majors have fought Amazon's $9.99 ebook pricing ever since it was first suggested. Amazon's initial move with 47North was to publish the mobi edition of The Mongoliad: Book One for $7.99. That's substantially cheaper than the $9.99 paperback edition, as instinct tells the consumer an ebook ought to be.
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