There seems to be alot of misunderstanding for how the ads are presented on the SO version of kindle. Kindle does not show any ads at all when you're reading a book. I myself couldn't care less about the ads appearing on screen saver or the bottom when I'm about to select a book to read. And personally I like it when I see some offers i'm interested it in and have my screen saver updated from time to time, not particularly fond of dead authors pictures... One could argue that 75% of the Nook STR's home screen is B&N ad suggesting which book you should buy next.
Having said that, the Nook STR's hardware itself is pretty decent reader, IMO it's B&N's backend that's lacking compare to Amazon. And that's why my Nook STR is going back to the store and the Kindle stays.
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