Since several people have raised questions about Special Offers on the new Kindle 4, I decided to show a couple of screenshots of what you can expect to see. The attached images show a typical special offer ad on the screen during sleep mode and a typical special offer ad at the bottom of the K4 Home screen. This is the only location for ads (bottom of Home screen) other than a screen image when the K4 is in Sleep mode. Special offer ads never appear on any other screens or when reading a book, magazine, newspaper, or PDF file.