B&N bought all of Borders' so-called "intellectual property," which included customer lists, trademark, domain name, and the like. It's somewhat like what Systemax (which is behind Tigerdirect) did with Circuit City and Compusa. You can still buy from the websites of those two defunct businesses, but it's just window dressing for Systemax. Pretty much the same merchandise shuffled around in the form of different sales in each place.
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