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I would hazard a guess that there are a few chewed nails at Sony right about now.
Whatever the product, service or enterprise, if it is publicised as coming out Sep-Oct, it is aiming for the Christmas market, and they are, to a point, banking on just that.
And if it's delayed, whatever the reasons that might be given about the release never being aimed at that market - they liespeak....
And it is not just crucial to get it out simply "before" Christmas - it needs to be in good lead-time for people to plan on it as a present or treat.
I bet midnight oil is being burnt somewhere, at a fair old rate.
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