So, what's going to keep it standing up like they've got it? Does it have an actual pivot point, or can it be bent at different locations?
If it's really flexible, I'd think you'd have problems controlling the display. Too flexible and you'll have problems getting it to stand up or hold a shape while using it. Like trying to read off a single piece of paper, okay if you've got it on a clipboard or on a table, harder to deal with if you're lying in bed.
Not flexible enough and I'd be afraid to break it by bending it too far. Or punching the wrong numbers because it has no internal 'backbone' and slides around.
Especially for reading, I think I'd like my ereaders all to have some solid substance to them. But admit it would be nice not to have to worry about breaking the screen in the machines they're currently in.
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