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Old 09-26-2011, 05:38 PM   #6
boswd
Banned
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Posts: 2,391
Karma: 1001781
Join Date: May 2010
Device: The Nook, Nook color and Droid X
It has to be either a joke or just their internal code name. As you all know I'm not the biggest Kindle fan but I will give credit where it's due. Amazon has one of the best Marketing teams in the business, I cannot see them sitting around the conference room and having them all say "Yes the Fire, perfect, Fire is HOT, this will be the name".

No way .
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